How is Area 2 designed and what does it take to bring it to life? During Visual Talent Lab, Bart (Touch Designer) from TWOFIFTYK dives into the full creative and technical process behind the stage. Using concrete examples, he shows how visuals and messaging are developed, refined and transformed into next-level video content. The session focuses on the journey from first ideas to final realization, highlighting key challenges, creative choices and the collaboration between concept, technology and execution. An interactive session with plenty of room for questions.